- Title: The Back of the Napkin: Solving Problems and Selling Ideas with Pictures
- Author: Dan Roam
- Type: Non-Fiction
- Published: 2013
- Pages: 304 pages
- Categories: Business, Problem Solving, Decision Making, Entrepreneurship, Presentations
From the Publisher
“There is no more powerful way to prove that we know something well than to draw a simple picture of it. And there is no more powerful way to see hidden solutions than to pick up a pen and draw out the pieces of our problem.”
So writes Dan Roam in The Back of the Napkin, the international bestseller that proves that a simple drawing on a humble napkin can be more powerful than the slickest PowerPoint presentation. Drawing on twenty years of experience and the latest discoveries in vision science, Roam teaches readers how to clarify any problem or sell any idea using a simple set of tools.
He reveals that everyone is born with a talent for visual thinking, even those who swear they can’t draw. And he shows how thinking with pictures can help you discover and develop new ideas, solve problems in unexpected ways, and dramatically improve your ability to share your insights.
Editorial Reviews
“[Roam] shows you how to create simple drawings…that are simple but effective tools in breaking down complex notions and letting you share an idea across cultures and levels of expertise with aplomb.”
–Fast Company